On a recent chilly Sunday women started disappearing from ads, magazine covers, billboards and posters directing readers to Not-There.org. Part of a powerful ad campaign to raise awareness of gender inequality, it was a graphic reminder to women “we’re not there yet.”
It’s a déjà vu for the real housewives of the cold war.
70 years ago images of working women suddenly disappeared from the media and it took them over 30 years to return.
During WWII women might have thought that they were finally there…until they weren’t.
One day, dedicated working women were glorified, proudly featured in articles and advertisements; the next they vanished, replaced by dewy-eyed brides, and happy homemakers with nothing more taxing on their minds then getting rid of ring around the collar.
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